Arvid is an industrial designer and a brand strategist. He has designed dozens of award winning products for startups and Fortune 500 companies in a variety of categories: consumer electronics, home appliances, medical devices, furniture, packaging, architectural elements, and luxury goods, as well as digital experiences like websites, apps, animations, and interfaces. He currently works at GE Appliances in Louisville, Kentucky.
‍
Arvid has extensive experience in corporate design strategy, working for over a decade as a visual brand language specialist for billion dollar brands such as GE Appliances, National Instruments, Pampers,  and Amgen. Arvid’s design and brand work has been recognized with multiple awards, including three International Design Excellence Awards.
‍
Arvid is driven by a simple design philosophy: to create and visualize new ideas in service of larger ideals, to communicate with clarity and compassion, and to uphold the highest standards of professional ethics and craftsmanship. Arvid sees life as beautiful, people as fundamentally good, and design as the primary means of communicating the ideas and values of a culture. Ultimately, design principles like clarity, consistency, and quality aren't luxuries, they are human needs.

Outside of the studio, Arvid enjoys reading about history & philosophy, pruning bonsai trees, and playing chess. He is also an enthusiastic collector of watches, writing instruments, playing cards, teapots, and design books.